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Home > Archive > Yoga > April 2006 > Yoga's growing US popularity attracts cash
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Yoga's growing US popularity attracts cash
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| robtjonz1952@yahoo.com 2006-04-11, 11:33 am |
| http://news.yahoo.com/s/nm/20060410...a_popularity_dc
MARRYING PROFIT WITH PRACTICE
Some question how all the consumption is changing a discipline with a
strong spiritual foundation.
"We've taken this ancient tradition, science, and art of yoga out of a
culture and a religion and world view and we've tried to transplant to
the other side of the planet," said Judith Hanson Lasater, a longtime
yoga instructor and author who holds a doctorate in East West
psychology. "I believe there's not a complete match up."
Even so, several entrepreneurs stressed that they are able to adhere to
yoga's healing principles while also turning a profit.
"It's about beauty and ascetics, not about opulence," said Joan Barnes,
the former CEO and founder of children's apparel chain Gymboree Corp.,
who runs a small chain called Yoga Studio in Northern California.
For Cyndi Lee, 52, founder and owner of New York's City's popular Om
yoga center, the business remains a labor of love. Lee said she has
turned down numerous buyout offers through the years, worried a loss of
control could erode the sense of community she has helped to create.
"It's not like McDonald's; it's not like popping out a hamburger," Lee
said. "I don't want to have to commodify it."
======================================================
And a true sign of The Apocalypse:
Yoga Booty Ballet!!!
http://www.beachbody.com/jump.jsp?i...ORY&path=1,2,21
I'm waiting for the Combat Tai Chi craze to hit then I'm jumping on
that bandwagon!!
Beam me up, Scotty...
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| LawsonE 2006-04-11, 6:25 pm |
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<robtjonz1952@yahoo.com> wrote in message
news:1144756854.598273.318320@z34g2000cwc.googlegroups.com...
> http://news.yahoo.com/s/nm/20060410...a_popularity_dc
>
> MARRYING PROFIT WITH PRACTICE
>
> Some question how all the consumption is changing a discipline with a
> strong spiritual foundation.
>
> "We've taken this ancient tradition, science, and art of yoga out of a
> culture and a religion and world view and we've tried to transplant to
> the other side of the planet," said Judith Hanson Lasater, a longtime
> yoga instructor and author who holds a doctorate in East West
> psychology. "I believe there's not a complete match up."
>
> Even so, several entrepreneurs stressed that they are able to adhere to
> yoga's healing principles while also turning a profit.
>
> "It's about beauty and ascetics, not about opulence," said Joan Barnes,
> the former CEO and founder of children's apparel chain Gymboree Corp.,
> who runs a small chain called Yoga Studio in Northern California.
>
> For Cyndi Lee, 52, founder and owner of New York's City's popular Om
> yoga center, the business remains a labor of love. Lee said she has
> turned down numerous buyout offers through the years, worried a loss of
> control could erode the sense of community she has helped to create.
>
> "It's not like McDonald's; it's not like popping out a hamburger," Lee
> said. "I don't want to have to commodify it."
>
> ======================================================
>
> And a true sign of The Apocalypse:
>
> Yoga Booty Ballet!!!
>
> http://www.beachbody.com/jump.jsp?i...ORY&path=1,2,21
>
> I'm waiting for the Combat Tai Chi craze to hit then I'm jumping on
> that bandwagon!!
>
> Beam me up, Scotty...
>
Hmmm... Isn't Tai Chi merely the form portion of the entire martial art?
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