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Author OT:OT:OT:NO MS:NO HURT USA:what happened
abdi

2006-02-25, 8:30 pm



Published on Saturday, February 25, 2006 by the Los Angeles Times
America: Utopia Lost
Fifty years ago, America's future was limitless. So what happened to
optimism?

by Andrew L. Yarrow

America has never been richer, but it once was much more optimistic -
even utopian - about its future.

In 1956, Fortune magazine published "The Fabulous Future," a book of
essays by luminaries forecasting a nation of technological and economic
wonders by 1980. Adlai Stevenson spoke of "the most extraordinary growth any
nation or civilization has ever experienced." George Meany predicted
"ever-rising" living standards. And David Sarnoff gushed, "There is no
element of material progress we know today that will not seem from the
vantage point of 1980 a fumbling prelude."

That same year, that wild utopian, Richard Nixon, then vice president
in the Eisenhower administration, heralded a 30-hour, four-day workweek "in
the not too distant future." Gallup polls found that only 3% of the
population questioned whether the nation was enjoying "good times," and just
8% doubted that the good times would keep getting better indefinitely.

From the end of the Korean War to the peak of the Vietnam War,
American media trumpeted a utopian future. A 1953 issue of Time predicted
that a newborn would be twice as wealthy by her high school graduation and
that a worker 100 years in the future would produce in seven hours what he
now produced in 40. In 1954, Life magazine predicted a technotopia of jets,
computers, color TVs, superhighways and doubled living standards by 1976. In
1959, Newsweek predicted that the 1960s would bring short workweeks,
automatic highways and self-operating lawnmowers.

Most Americans and their leaders, from the Eisenhower administration
to John Kennedy's top advisors to the chattering classes, which wrote such
books as "The Challenge of Abundance," believed in a land of milk and honey
from New York to L.A. JFK, who challenged us to land on the moon, also
declared in his inaugural address that "man holds in his hands the power to
abolish all forms of human poverty."

According to the National Opinion Research Center, American happiness
peaked between the mid-1960s and 1973. Today, nary a politician nor a public
intellectual - not even the cybergeeks - dares predict soaring incomes,
limitless leisure or technologies to make our lives pure bliss.

Studies show that happiness rises with incomes - up to the point at
which basic needs are met, after which it stagnates as aspirations also rise
with income. The recent Nobel Prize-winning economist and psychologist
Daniel Kahneman calls this a "hedonic treadmill." Like the proverbial rats,
we run faster and faster - and so do our aspirations - but the bottom line
is the old cliche: Money can't buy happiness.

Of course, Western Europeans and Japanese are gloomier than we are.
But some of that starry-eyed optimism of late 1950s America can be seen
today - on the streets of Shanghai. Meanwhile, Americans find more happiness
in marriages, relationships and children. But that fails to explain why we,
as a nation, have lost the capacity to dream big. Why does no one talk about
doubling living standards, 20-hour workweeks or silly but delightful
gadgetry like the personal helicopters envisioned in the 1950s? Why have the
Jetsons been succeeded by Homer Simpson?

Of course, one reason is that utopia has not come to pass. Many
Americans have a harder time making ends meet; working hours are longer,
reversing a 50-year decline; the cool new gadgets come with neuralgic
300-page manuals. But the other reason is the lack of what George Bush pere
so eloquently referred to as "the vision thing" in politicians who are busy
with political catfights, tinkering at the policy margins or raising money.

"Utopianism" is often used as a pejorative, but our nation was built
on - and flourished on - utopian dreams. We need them now more than ever.

Andrew L. Yarrow's "Visions of Abundance" will be published in 2007.

© 2005 The Los Angeles Times

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